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Nico Reilly

  • PROJECTS
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LAUREN LONDON - HOLIDAY

Creative Direction - Art Direction

 

CREATIVE CONCEPT

PUMA’s overarching Holiday concept for the 2022 season surrounded itself around lights, allowing for many adaptations across the business while holding onto one red thread. For Lauren London, we held onto that red thread and allowed the creative to tell more of an LA story that spoke to Lauren personally.

 
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21AW_PNA_Lauren-London_Classic-Suede_0006_RGB.jpg
21AW_PNA_Lauren-London_Cali-Dream_0006_RGB.jpg
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VIDEO

Production: Fresh Tape Media
Set Design: Fresh Tape Media
Photographer: Ro.Lexx
Videographer: Noberto Garcias

 
 

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