TACO TUESDAY
Creative Direction - Art Direction - Graphic Design
CREATIVE CONCEPT
PUMA’s Taco Tuesday collection borrows inspiration from the food truck culture of Los Angeles. The execution leans into our foodie side combining familiar stainless-steel textures, with bright colors and graphic elements within the product creates a set reminiscent of an authentic taco truck experience.
Production: Brenna Bourie
Photographer: Buck Squib
Set Design: Cherryl Hanson-Bull & Honah Lee