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Nico Reilly

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TACO TUESDAY

Creative Direction - Art Direction - Graphic Design

 

CREATIVE CONCEPT

PUMA’s Taco Tuesday collection borrows inspiration from the food truck culture of Los Angeles. The execution leans into our foodie side combining familiar stainless-steel textures, with bright colors and graphic elements within the product creates a set reminiscent of an authentic taco truck experience.

 
21SS_xPNA_Taco-Tuesday_Future-Rider_0775_RGB.jpg
21SS_xPNA_Taco-Tuesday_Future-Rider_0778_RGB.jpg
21SS_xPNA_Taco-Tuesday_RS-Fast_0740_RGB.jpg
21SS_xPNA_Taco-Tuesday_Hoodie-Cream_0453_RGB.jpg
21SS_xPNA_Taco-Tuesday_Shirt-PUMA-Caliente_0164_RGB.jpg
21SS_xPNA_Taco-Tuesday_Hoodie-Grey_0356_RGB.jpg

Production: Brenna Bourie
Photographer: Buck Squib
Set Design: Cherryl Hanson-Bull & Honah Lee

 
 

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